Selling Cloud Computing Services 101
There’s no doubt you’ve come to realize that the “next big thing” in IT services is selling cloud computing. The big question to ask yourself is whether cloud computing could be a major threat and get in the way of your IT services business OR a more efficient and profitable way to provide service to your clients? If selling cloud computing services IS the next big avenue everyone is talking about, what do cloud computing sales look like, who’s looking to purchase it, and how can YOU make money with cloud computing sales right now?
Personally, I see selling cloud computing services as both a threat and an opportunity to the MSP community. For those who unwillingly stick to the “traditional” managed IT services model, it’s a death knell. Windows 365 is certainly a game changer, and many IT services companies are already getting asked if they’re “selling the cloud”. Bottom line, within the next 5 years, we’ll see many companies ditching the server in the closet and overblown PCs for cloud-based computing, and we can show you NOW how to sell cloud computing services and make money with cloud computing in your business.
A non-geek’s analogy describing cloud computing:
To explain why cloud computing is gaining popularity at such an astounding rate, it is best to compare it to our current electric utility industry. Thomas Edison opened the Pearl Street electricity generating station in New York City on September 4, 1882. With this station, the idea of providing electricity like a utility was first introduced. This revolutionary concept introduced several key elements that were unheard of at the time: 1) A reliable central system of power generation, 2) An efficient system of distribution, 3) The successful use of the light bulb, and 4) The establishment of competitive pricing. Before this time, any factory or other company that needed a form of electrical power were required to spend considerable amounts of time and funding into constructing and maintaining its own generator system, so this new concept was very appealing to many businesses who found this process to be much simpler and less costly. By selling cloud computing services, we are essentially creating the same type of opportunity for today’s businesses. Until the evolution of cloud computing, maintaining your own servers and network equipment in a business was considered to be a “necessary evil”, as they were essential to the function of the business. Thanks to the constant changing and improving of technology and the Internet as a whole, businesses can now simply pass this burden off to external cloud computing services and pay for the services they need on a “utility” basis. As with any new technology, cloud computing is not necessarily the best solution for all cases, and we are sure to see many companies adopting a type of hybrid network where some applications reside and are powered by the cloud and some are still located on-site; but it IS much more cost-efficient and intelligent to utilize some form of cloud computing to meet the basic everyday needs of your business (word processing, e-mail, backup, file sharing, etc).
Businesses make money with cloud computing too!
There will be many advantages for businesses when IT companies begin using and selling the cloud, including:
- Decreased cost of purchasing, installing, and maintaining an internal network.
- Greater flexibility to access essential files and applications remotely from other Internet-ready devices like laptops, smartphones, and iPads.
- Gain the benefit of built-in data backup and disaster recovery.
- Workstations can be less powerful and last longer since applications are all “powered” by the cloud instead of the individual machine.
- Inexpensive and painless to add or remove employees from your network as you pay for the service like a utility.
- Avoid the hefty cost of network upgrades.
- No longer need to have employees to maintain the network and network equipment.
Microsoft recently released its new cloud computing (SaaS) solution, Office 365. Businesses can now simply pay between $6 and $24 per user per month to access the Microsoft Office software via the Internet instead of purchasing several servers, computer workstations, operating system licenses, and software licenses for Microsoft Office to support all of your employees. Cutting down on the cost and headache of setting up this network infrastructure can greatly added to the productivity of your business.
Learn how your business can start selling cloud computing services:
We can help your business develop a plan to boost your cloud computing sales and make money with cloud computing services. If you’d like more information on how to sell cloud computing services or are curious as to what selling cloud services entails, contact us today!